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13:07 15 July 2026

Implementing Self-Management in a Tech Startup (A Case Study)

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About this video

In this video I walk you through the beginnings of a self-management implementation in a small tech company.

If you’re curious about self-managing teams, or have heard of things such as flatter structures or decentralised leadership, then I hope this video gives you a realistic look at an implementation.

I’ve spent the past 8 years specialising in new ways of working, supporting founders and their teams in adopting more progressive approaches.

As this is still a live project, and there’s still lots of work to be done, my client has given me consent to be able to share what we’ve been up to so far.

This journey is not complete. This isn't a final success story. There’s no such thing. This is an honest start, and a journey that is still ongoing.

WATCH NEXT 🍿

Values Co-Creation Workshop

https://youtu.be/nDU78XQ2qcc?si=rfDnz_jX05ZCCFqv

Job Titles vs Job Roles

https://youtu.be/cuxzLAa9TFE?si=YX7ZfZlPaIaceVUK

⌚️TIME STAMPS ⌚️

0:00 Intro

01:12 - How the Journey Began

02:32 My Approach

03:38 Audit + Focus Groups

05:00 Founder Coaching

05:59 Values Co-Creation

07:43 The Design Process

09:18 Circle Structure Org Design

10:09 Roles & Responsibilities

11:08 Company Offsite

OTHER LINKS 🔗

https://libertymind.co.uk/

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WHO AM I? 🤓

Hi, I'm Lizzie 😃 - The nerd you need, when it comes to thinking differently about work.

I help founders and their teams build revolutionary new ways of working that liberates everyone to create the greatest impact.

Lizzie Benton
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About the author

Lizzie Benton

Founder & Self-management Specialist

A curious explorer for new ways of working

self-management self-managing teams self-organisation self-managing organisations decentralised teams decentralised leadership flat organisations flatter structures

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